Building a Basic Email

Step 1

To find the email management system, go to the gray dropdown at the top of the page and select the email that pertains to your unit.

WCMS main screen screenshot with site navigation button highlighted

Step 2

Click on "New" and select "New Basic Email."

Basic email screenshot

Step 3

Add a system name that you can recognize later.

Step 4

Add your Subject Line, From Name, From Email, Reply-To Name, and Reply-To Email.

  • These are optional. They won’t show up in your email, but may help if someone else needs to works on your email.
Screenshot of metadata section of the email builder

Step 5

Select your header image.

  • Your copy of the email builder will have come with a Photoshop template that you can use to build your own header images.

Step 6

Add your title and content.

  • We suggest you keep your email text to around 300 characters. This is about as much text you can get away with without people wandering away.
Screenshot of content section of an email

Step 7

Add your "Call to Action Button." "Label" refers to what text shows up on the button. URL is the web address that the button links to.

Screenshot of call to action button section